R. Lewis model

Let’s consider classification of R. Lewis who identified three cultural clusters: linear-active (representatives of Great Britain and the USA), multi-active (Italy and Arab countries) and reactive cultures (representatives of Southeast Asia). Further in the table below  you can see distinctive characteristics of every type of cultures in R. Lewis model.




Plan future on a systematic basis Plan in a general context Compare with only general principles
Currently do only one work Do several works simultaneously React as the occasion requires
Divide projects into stages Leave projects to intercross Consider the image in whole
Stick close to the plan Change plans Make small corrections
Impassionate Emotional Gently tender
In dispute base upon logics Emotional in dispute Avoid confrontation
Interrupt not very often Interrupt often Do not interrupt
Reserved gestures and mimics Emotional gestures and mimics Almost imperceptible gestures and mimics



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